World-renowned hospitality brand comes to Cebu shores
The Primary Group of Builders (PGB) today signed into agreement with Singapore multinational hospitality brand Banyan Group to manage and operate its foray into hospitality, Maayo Hotel, under the esteemed HOMM brand, adding remarkable strength to the country's journey of excellence in the hospitality industry.
Along with the establishment of the Maayo Leisure Group (MLG)- encompassing Maayo Hotel, Maayo Argao, Maayo San Remigio, and Circa 1900-was a vision for a broader reach in the international arena. This vision of PGB President and Chairman William Christopher Liu, Jr. comes to life with the agreement, and through the Banyan Group's expertise in enhancing guest experiences and operations.
Liu speaks of PGB's confidence in the agreement, "We are thrilled to collaborate with Banyan Group, whose values mirror our commitment to exceptional hospitality. This partnership will not only elevate Maayo Hotel's service offerings but also contribute positively to the local economy and community."
PGB's roots date back to 1951. Today it is an established cornerstone of quality and reliability in the construction sector. With a legacy built on hard work and professionalism, PGB has become the contractor of choice for leading corporations in Cebu with an enviable reputation for delivering prompt, affordable, and high-quality services.
Over the years, PGB has evolved into the foremost provider of residential housing products, office industrial shelters, and cargo shipping solutions throughout the archipelago, while also making significant contributions to human resource development both locally and internationally. In addition, PGB has made notable advancements in the health and wellness sector, actively promoting medical tourism.
Beyond profit, PGB is driven by a strong social purpose, establishing the School of Knowledge for Industrial Labor, Leadership and Service (SKILLS) and its corporate social responsibility arm, the Primary Structures Foundation Inc. (PSEFI). The foundation focuses on providing training and employment opportunities to marginalized community members, reflecting the company's aim not only to create enduring structures, but also to foster lasting relationships within the community and society at large.
About Primary Group of Builders (P©B)
PGB has been a leader in construction and development since 1951, evoting into a diversified group that offers integrated services across various sectors. Our tegacy is built on excellence, innovation, and a deep commitment to our clients and the communities we serve.
About Banyan Group
Banyan Group ("Banyan Tree Holdings Limited" or the "Group" - SGX: B58) is an independent, global hospitality company with purpose. The Group prides itself on its pioneering spirit, design-led experiences and commitment to responsible stewardship.
Its extensive portfolio spans nearly 90 hotels and resorts, over 140 spas and galleries, and 20 plus branded residences in over 20 countries. Comprising 12 global brands, including the flagship brand Banyan Tree, each distinct yet united under the experiential membership programme withBanyan. The founding ethos of "Embracing the Environment, Empowering People" is embodied through the Banyan Global Foundation and Banyan Academy. Banyan Group is committed to remaining the leading advocate of sustainable travel, with a focus on regenerative tourism and innovative programmes that elevate the guest experience.
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