SM Seaside City Cebu launches Seaside Steps Challenge: Over ₱150,000 in prizes up for grabs

In a continuing effort to promote health, wellness, and community engagement, SM Seaside City Cebu introduces the Seaside Steps Challenge, a dynamic mall-wide initiative encouraging participants to stay active while earning the chance to win over ₱150,000 worth of premium prizes.

The Seaside Steps Challenge is part of SM Active Hub, SM Supermalls’ fitness and wellness program. With 44 pickleball courts in 21 malls and running hubs in 14 locations, it’s home to the country’s largest running community and official race venues like SM Seaside City Cebu. SM Active Hub connects fitness enthusiasts through events, programs, and brand partnerships. To join, simply download the SM Malls Online app and explore activities you’d like to join—all in one place.

Open to individuals aged 15 and above, the Seaside Steps Challenge is ongoing and will run until May 31, 2025. Through this initiative, participants are invited to explore designated areas of the mall on foot, completing a route that combines fitness with fun. Each completed route entitles participants to a surprise reward and one raffle entry. Among the highly anticipated prizes are the Apple Watch Series 9 and Juego Pickleball Paddles, and other premium fitness items await.

How to join?

1. Download and register on the SM Online App. Proceed to the Mountain Wing Atrium booth and present your app registration to begin the challenge.

2. Start your walk at the Mountain Wing Atrium, then proceed to the Upper Ground Level using the Cinderella stairs located at the Lower Ground Level, Seaview Wing.

3. Take a photo at each designated pit stop: Seaview Wing, Cube Wing, City Wing, and Mountain Wing

4. After completing the route, return to the booth and present your four pit stop photos. Swipe the Seaside Steps Challenge coupon via the SM Online App and present it at the booth to earn one (1) raffle entry.

5. Redeem one (1) surprise item or voucher through the bowl of surprises, featuring exclusive Seaside Sports merchandise and tenant offers.

The first raffle draw winners, covering entries submitted from April 21 to 30, will be announced on May 2, 2025. The second draw, covering entries from May 1 to 31, will announce its winners on June 3, 2025. The list of winners will be posted on SM Seaside City Cebu’s official social media accounts.

Through the Seaside Steps Challenge and its integration into the broader SM Active Hub movement, SM Seaside City Cebu continues to reimagine everyday mall visits as opportunities for wellness, movement, and meaningful community connection.

For more details and updates, follow SM Seaside City Cebu (Official) on Facebook.